book

Biology

TikTok collaborates with book publishers to promote new releases

TikTok now partners with major book publishers. This effort aims to promote new book releases directly on the platform. The partnership starts today. Big names like Penguin Random House, HarperCollins, Hachette Book Group, and Macmillan Publishers are involved. They want to connect authors with TikTok’s huge audience. Readers discover books actively on TikTok. (TikTok collaborates […]

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